In recent years, blockchain has disrupted various sectors, however, the marketing industry has been the one that has used this technology and its features in exciting and innovative ways.
Watch-to-Earn (W2E) is another x-to-earn model within the crypto space that helps users to earn cryptocurrencies by simply watching marketing materials or content.
In this article, you will learn about the Watch-to-Earn (W2E) model and how it’s used in today’s marketing space.
You just need to follow what the name says: Watch and then earn.
Essentially, you watch or pay attention to other businesses’ advertisements or content and they reward you for your time and attention.
However, there are always some specific metrics in place to make sure that you are genuinely watching the content or ads. These metrics are then used to measure the amount of rewards you will be eligible to receive.
On Brave Browser, for instance, you just need to simply turn on the option that allows you to even select the number of ads you are wishing to see in an hour.
After this, Brave will show you small ads at the bottom of your screen and based on your interaction with these ads, will allocate rewards to you.
You can collect your rewards on a monthly basis and withdraw them to your personal crypto wallet after completing your Know-Your-Customer or KYC verification.